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Interviews
& Profiles Interview by Francis Tanneur "Photo courtesy of groovemagazine.com.
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Could you tell us a little bit more
about you?
I was born in Bogota (Colombia) to a
Colombian Mother and a Peruvian father. Apparently my parents, who were already living in
New York at the time, thought it would be a good idea if I were born in South America.
Soon after I was born, we all came back to New York. Thats where I was raised. In
Flushing, New York. My father left us when I was about six years old. When I was 15 years
old my mother, stepfather and brother moved a few miles away to Rego Park, where Ive
been ever since. I have a small studio in my apartment where I do most of my work now. But
in the early days I spent most of my time at the world famous Unique Recording Studios in
Manhattan.
How and when did you start in the music
business?
My love with music started when I was
very young. Do you want to hear the story from the beginning?
Yes please!!!
Well, one of my earliest memories
involves attending a Boys Club dance in Flushing, Queens. I was about twelve or thirteen
years old and I was handed a flyer for the jam in the street. When I walked into the gym,
which is where the dance was held, I realized that I was the only non-black person in the
room. Except for this one old white man in a white, Saturday Night Fever, three piece
suit. He was dancing in the middle of a circle of hoods, which were having fun with him.
They werent hurting him or anything. They were just laughing and having a good time.
The old man was having a great time too. I walked over to the DJ area and noticed that
they tried really hard to block him off. But I was able to see enough when he slipped on a
record called Super sperm by Captain Skyy. He started spinning back the break
and it was the first time I ever saw anything like that. I stood there for several hours
watching him spin. I also noticed that he had certain records where the label was
blackened out. This was so that no other DJ could get that record if they didnt
already know what it was. I learned later how competitive DJs could be.
This experience led me to want to be a
DJ myself. Especially when I started to go to house parties where the DJs always
looked so cool to me. I always wanted to touch the platter. But I had to learn how to DJ
first. So I begged this guy who was a few years older than I was, from the neighborhood.
Rick used to have a crew called Maximum Force. I would beg him to teach me how
to DJ, but he would wave me off because I was just a punk kid who was being annoying. But
I got him one day when he wasnt doing anything and convinced him to take me up to
his apartment, where he kept his equipment. That was my first experience with a turntable.
I was pretty good too. After that I begged and begged my mother to get me turntables,
which was pretty selfish of me because we never really had money. After my father left us
we even had to go on welfare for a while. But somehow, my mom managed to keep our place
nice and we never went hungry. After my mom got her first job with decent pay, my brother
and I became latch key kids. Thats a whole other story.
But one day my mother walked in with
two Technics boxes. SL-5100s. The first quartz lock model that Technics made.
They were incredible turntables. So of course, I paid my mother back by cutting out of
school in order to practice on my new turntables. I used to practice at least eight hours
a day. Then when I got really good I was asked to play at parties. This was always
exciting for me because it always felt as though I was performing. The house parties in my
neighborhood were always a bit dangerous though. They always ended in a brawl or worse.
One night I was playing a house party when I realized that someone had stolen one of my
Pizo tweeters. At the same time, one of the leaders of a gang called the 20
Crew strolled in and saw that I was upset. I told him what had happened and he
started a melee that ended in a shootout. I was only fourteen.
Later when I had moved to Rego Park. I
only had one friend left. Rick, the guy who taught me how to DJ. One late night we decided
to check out my new neighborhood, when we came across a group of guys as we tried to cross
through a schoolyard. One of them stood up and asked what we were doing in his
neighborhood. When I explained that I had just moved into the neighborhood, he looked at
my jacket, which said After Dark Crew and asked if it was a gang. I said no.
Its the name of my DJ crew. He asked me if I had protection. I said no. He asked if
I wanted some. I said okay. He stood up, took a can of spray paint from his back pocket
and wrote After Dark Crew on the back of his jacket. Im with you
now, he said. Jesus Sanes was the toughest kid I ever knew. With the biggest heart.
He was killed years later by his girlfriends uncle, shot in the head.
But After Dark started on
that night. Before that it was only a name. After that it became a family. At one time we
had about forty members. And no one could fuck with us. We got into all kinds of scrapes
and we never lost a fight. And the music was always good. We even had groupies. A crew of
girls that would take care of us that we called The Krizzles.
It was about this time that I started
wanting more excitement in my life. So I started stealing cars for kicks. Just to joyride
in and then leave them somewhere. When my best friend Rick found out he yelled at me. He
was the older brother that I didnt have. Then my mother felt that she couldnt
control me anymore and asked my father to take over. At that time he was working for a
company called Morrison Knudsen based out of Boise, Idaho. The largest
construction company in the world. They had jobs going on in different countries around
the world. My fathers next job was taking him to Barranquilla, Colombia. The country
where I was born. So both my Mother and Father thought it would be a good idea for me to
leave New York for a while.
I went kicking and screaming. Crying. I
was in love with my first girlfriend and After Dark was my family. But leaving
New York was the best thing that ever happened to me. It was in Colombia that my music
career started.
What did you do exactly in Colombia, before going back
to the United States?
Well, my experience in Colombia was
extraordinary. From the moment the plane landed I knew that this was going to be a very
different existence. As soon as we landed, the plane was escorted on both sides by jeeps
with machine guns on tripods. We learned that we were going to be staying at the largest
and oldest hotel in the city, El Prado. The hotel was huge and even had a
concert hall by the pool in the middle of the courtyard, where they held concerts. While
we were there, we got to see Julio Iglesias and Gloria Gaynor. We were warned not to
travel outside of the hotel at night because it was dangerous. Eventually we met the other
American families staying in the hotel and became friends with the other kids. We would
all take turns buying meals for the group and signing the checks to our rooms because the
company was paying for everything. It took several months before the company and our
parents caught on and stopped it. We ate real well for a while. When the time came to go
to school I learned that my brother and I would be attending a college prep school called
Karl C. Parrish. I might as well tell you right now that I was a terrible student. But a
big part of that was my rebelliousness at the time. I just felt so out of place. Only rich
Colombian kids went to this school. So you would see things like the kids being driven to
school by chauffeurs in BMWs and Jaguars. The American kids were all picked up by a
company school bus. The whole thing was weird.
Jumping ahead about a year. I
eventually made friends with people and found that I wanted to experience Colombia a
little more. So I started to change as a person. After the first school year I went back
to New York for summer vacation and found a different place than I had remembered. Some
friends had died, been killed, some friends were still on the path to nowhere and my best friends, the other leaders of the After Dark
Crew, had moved on with their lives.
When I left New York again, I had a
different purpose. I didnt want to take my real turntables so I bought two new ones
and a clubman mixer. I took a suitcase full of the newest records with me. When I got back
to Colombia I found the most popular nightclub and went there on a Friday night. I sat at
the bar and watched the dance floor all night. I saw that they werent mixing the
records at all. They would just let one end and the people on the dance floor would
applaud and then the next record would play. The next night I went early in the hope that
I might speak to the manager. I sat at the bar for a while and this guy comes up to use
the phone. So I ask him if he was the manager and he asks me, why. So I tell him that
Im from New York and that Im a DJ and how I was there the night before and
that the music was terrible that the DJ was terrible and that I had all the newest records
and DJ equipment back at my apartment. So he asks me if I wanted to bring the stuff to the
club that night. I said sure. I asked him who he was and he tells me he was the DJ. I was
so embarrassed. But to his credit, he wasnt offended, he was curious. We went and
got the gear and records and carried it all into the nightclub, which was already open for
business. I set everything up and had to switch the system. I waited until the record that
was playing ended. Then I unplugged their system and plugged mine in.
I played for several hours with my new
friend watching in amazement because he had never seen anyone blend records before. The
dance floor was packed for hours until finally people started jamming the DJ booth asking
for the tape that was playing. It created quite a scene, so the
club owner came and asked what was going on. So my friend explained to him what we had
done. He looks at me and offers me a job on the spot. I didnt want to step on
anyones toes so I said that I would teach Tony and help out, but that all I wanted
was to come and go in the club whenever I wanted and he agreed. He offered me full access
to the club with drinks on the house for me, and any guests that I may want to bring. I
was 14 years old. That started my nightclub life. And to top that off I found out that my
new friend, Tony Jimenez, was the music programmer for the biggest radio station in that
city; Universal Stereo. We had a great time playing the clubs and eventually Tony became a
great DJ. I told Tony about the Latin Rascals and how they edited tape and did master
mixes for the original KTU radio station in New York. He convinced me to try and edit tape
at the radio station. But what he did was to borrow a reel to reel from the radio station
on loan and ordered an edit-all edit block from Miami. And thats how I learned how
to edit. I made my first edit mix in Colombia. Tony had it aired on the radio station and
it was just like a New York weekend mix party. I was in the music biz!
Even though, you had already produced
some songs, you did a lot of editing. Why did you make that choice?
I dont remember making those
kinds of decisions at that time. I wasnt in the position yet where I could turn down
any work. But most of the work that came my way was for editing because thats how I
had made my name, initially. My entire career was built on whatever happened to be
available to me at any given moment. I took advantage of it all. A time for me to learn.
At the age of 21 I married a girl from Laredo, Texas. I had gone to Texas after my time in
Colombia because I wasnt ready to go back to New York. My family wasnt as
supportive as it couldve been at that time because all they remembered were the
troublemakers that my little brother and I were, before we left to Colombia. They thought
we were the same little hoods from before. But my experience in Colombia definitely
changed me. I had ambition now. I decided that I wanted to go to college, and it was
decided that I would go Texas where my uncle was a professor of Sociology at a junior
college. I figured I would study for two years there and then transfer to Texas A&M.
But I was side tracked when I found a break-dance troupe at the mall and ended up joining
them and then touring Texas. We won a lot of trophies. In year two I moved out of my
uncles home, because he was too strict, and I moved in with a Puerto Rican family
originally from Chicago. I became one of the
older brothers in a family of five. I had chores like mowing the lawn and fixing the
truck. I almost killed myself doing both. I was dating a lot but ended up falling in love
with a Mexican girl. I married her in Chicago on the way back to New York. I didnt
tell anyone until I arrived in New York and introduced everyone to my wife. I was 20 years
old.
When I got back to New York I had to
get a job to start supporting my wife. My first job was sweeping LaGuardia Airport. All of
it. My friends father in-law was the night crew boss; so trust me, I did as little
work as humanly possible. My wife and I had to live with another one of my friends until I
could get on my feet. I eventually got a job at a Steel Company as a manager in the
expediting department; even though I didnt have a clue as to what I was supposed to
be doing. I managed to hold on to that job for about six months before I was exposed and
then fired. I had the most well organized file cabinet when I left though. Then I managed
to land a job as a bank teller in Citibank.
Around this
time I was hanging out with another DJ, Louie Martinez, who was working as an assistant at
Sync Sound in Manhattan. Sync Sound is the top mixing studio for film and
television in New York. From the moment I walked into that place I knew that I wanted to
get in that business. This in turn convinced me to attend the Institute of Audio
Research in Greenwich Village and this is where I met Norty Cotto. I used to show up
to class with a hang over and copy all of his homework. Because I never did mine. I
didnt graduate because I got into a fight with the editing teacher; but Norty did.
Norty was the first person to offer me paid work, first as an editor, then as a producer. He had met a bootlegger that wanted to put out
some mixes. So I put together a mix that ended up on vinyl as Bits & Pieces
86. I also did Bits & Pieces 87. Norty and I never got paid for
them.
But this opened
other doors for me and I found that could make a small living editing. It wasnt
until I met Omar Santana that I got the bug to create music. Watching him work was a
fantastic learning experience. Spending time with him in the studio. This of course
affected my marriage. My wife from never really understood what I was trying to do. So
after several breakups, we parted ways for good.
Omar & I
started The Hit Squad. Together we edited many records for artists like, Duran
Duran, The Rolling Stones, Samantha Fox, and of course several Freestyle and Hip Hop acts.
Could you tell us what the work of
editing entails?
Editing is a
technique that has many functions. The most important is the structuring or restructuring
of a song or track when its necessary to extend it to a club version that a D.J. can
play or to shorten it so that it doesnt go over the 4 minute limit that radio
stations insist on. It also is a way of piecing together a coherent flow from different
kinds of mixes. Editing was different when I first started. We used to edit on 1/2 inch
tape with a razor blade and an Edit All edit block. We were hired by producers
who would hand us as many as twelve reels of recorded tape with very different mix
variations of the same song. Each reel had about 4 songs on it so if you do the
math
. We did a lot of listening before we cut.
How would you define the importance of
your job?
Before the advent of ProTools it was
the only way to alter the structure of a mix. The editor had to physically handle the
master tape with his hands. So record companies only trusted a select few with these
masters that cost sometimes hundreds of thousands of dollars to produce. If you think
about it, it seems significant that the editors who made their mark innovating the art of
editing were all Latino: Santana, Nuņez, Moran, Cabrera, Berrios, etc.
Do you think that there is any
particular reason that the Latinos seemed to be more innovating and interested by
The art of editing?
I think that it
was an extension of the times. The whole Hip Hop movement was under way and radio was
exciting in a way that is impossible today. There was a creative renaissance happening
that Blacks and Latinos were on the cusp of. Thats because the hippest clubs at that
time were the urban clubs like The Roxy, The Funhouse, Disco Fever, etc. Scratching, break
dancing, graffiti. It was a time when we were coming up with all kinds of ways to express
ourselves. It really says a lot about where we were at that time. It was a very creative
time for us. Its almost impossible for that sort of thing to happen again in the
same way because the culture wont allow it at the moment. Radio is stagnant and
boring, clubs are boring everything is boring.
An ordinary editors job was
simply to arrange pieces of recorded tape so that changes would occur, if it was called
for, every 4, 8, or 16 bars. The thing with us is that we werent ordinary editors.
Between us, we edited just about every record that came out in the 80s. Along the
way we added more and more of ourselves until finally, we were allowed to perform as
artists. Special bonus beats comprised of little slices of tape, pasted together to create
a sonic rhythmic pattern that was far from the producers original intended musical
vision. We performed little editing masterpieces.
How do you decide the moment in the song where an edit or a
series of effects will take place?
After a while it
becomes instinct. Like when you compose a song. You can say, I think the bridge
should go here. And then you try it. Its all feel and instinct after a while.
Sometimes the producer knows exactly what he wants. It depends on what the song needs.
Sometimes it doesnt need anything.
You already worked on more than 80 singles. How and where did you find the inspiration? And most importantly what is your secret to avoid repeating yourself, technically speaking?
My inspiration came from different
places. I was inspired by Arthur Bakers work, Chris Barbosas work, Omars
work. The Rascals, Joey Gardner, Andy Panda. I loved all those guys. They were the
era. I dont remember the majority of the records Ive worked on. But
thats because I was learning as I went and I was more concerned with not fucking
anything up. So all my work was inspired by whatever I was doing at the moment. My entire
experience as an editor and as a composer-producer was the learning process. My goal was
to try and make it better than the last time, but always on my terms. Ive always
been known for experimenting. I was always creating weird and moody tracks that no record
company wanted to sign. If it wasnt for Brian Chin, who was working at Profile
Records at the time; if he hadnt signed Make Noise, both Lisette
Melendez and myself would probably not had the careers that we did. It all started with
Make Noise. The fact that it got picked up gave me the encouragement to
continue to experiment, to try and find my voice.
I dont think that I was ever
picky. I worked on some big Artists records. But I also worked on records that never
came out, with terrible vocals and ridiculously bad mixes. I remember looking at it as a
sacrifice. Paying my dues. Also, I had to take every job that came my way in order to
finance the demos for my later productions. I survived gig to gig.
You sometimes teamed up with other professionals such as Henry Santos, Luis Martinez, Norty Cotto, Owen O.S. Soba, Omar Santana, Tomax, to name a few. How is it possible to work with somebody who does the same job as you?
I think that
its very difficult to work with other people. Whenever I worked with other people I
always felt that they were doing it wrong and I was doing it right. But thats
because I had such a strong impulse when it came to music. I knew where I wanted my music
to go. It didnt always get there but I knew what I wanted. Or at least what I
didnt want. A lot of people base their feelings on what they know, based on what
theyve heard before. I based mine on what I wanted to hear. What I thought was
right. And in a collaborative effort, this is the perfect recipe for conflict. And
Ive had conflict with just about every one of my partners. The two people I had the
least conflict with was Omar (because I trusted him) and Franc. Reyes (because he trusted
me).
Could you give us a few examples of how it works?
Ill give you
a few examples because theyre all different. Henry Santos was a kid from the
neighborhood who wanted to edit on records. I heard his tape and thought it was pretty
good. So I started using him on some of the records that I couldnt do myself and
made sure that he got the proper credit for it.
I also worked with
a writer/artist named Tomax. We didnt see eye to eye on a lot of things but
hes the one that introduced me to Lisette Melendez. He wrote the lyrics to Make
Noise and I also produced his record that was released on Fever Records called
Regrets Only. I was hard to get along with at that time and we fought a lot.
Lisette and I were
released from Profile and then we did Together Forever as a demo.
Together Forever was originally created for Frankie Cutlass, who I met when he
was in the group & More. I loved their song Youll never find
another love and when they recorded Materialistic Girl they hired me to
mix and edit that single. We had always wanted to work together again and Frankie came to
me with the idea of using the Sing Sing loop since I had already been
experimenting combining Freestyle Beats with Hip Hop loops. The song was written by Franc.
Reyes, Frankie Cutlass and myself. But after the song was written, Frankie realized that
it was a girls song and he suggested that Lisette Melendez sing it instead.
How do each of you decide their tasks on the same project?
I always want to
do everything myself. Its a terrible habit that Ive never been able to break.
I have a terrible need to know how everything works and I want to be able to do everything
myself if I have to. I have no idea where that comes from. But I think that it may have
started when I was paying $30.00 an hour to rent a small studio in lower Manhattan to
create demos. I remember getting frustrated with the engineer because he was always trying
to correct me. I hated it and I didnt know how to work around it. I always let it
get to me and sometimes I would just give up. But when I started to make money, what I did
was I asked this guy to teach me how to use his computer. Then I bought it from him. I
never saw that guy again. Thats when it occurred to me that I should just put
together my own studio and learn how to do everything myself.
In the span of your career you have edited and mixed a few tracks with Omar Santana who is considered by many fans as one of most talented and famous editors in Freestyle music. How did you meet him? Why did you decide to work with him?
I forget what year it was, but there
was a summer that I had decided to teach myself how to edit more like the Latin Rascals.
So I bought a small Akai reel to reel and an Edit All edit block
and started splicing away. Eventually I had a few mixes that I transferred to cassette and
handed out to my friends. They had a label in red letters that read After
Dark. Well, one of these tapes ended up in Omars hands and he somehow tracked
me down.
He sat in my
room for about half an hour listening to me talk shit. He had come over with an
acquaintance of mine but never bothered to introduce himself until he was almost out the
door. I asked him, whats your name again? He said, Omar. And
I remember my instinct pushed me to ask, Omar what? And he said,
Santana. I said, Get the fuck out of here! And he laughed. I never
forget that. In that moment he said he loved my work and then asked me if I wanted to be
his partner. I said, Okay.
Why did you say Okay
immediately? You didnt really know him at that time and you werent very
familiar with his work were you? Any
particular reasons?
I was very
aware of the up and coming editors and he was the best of the unknown at that time. I had
heard his work on Leather and Laces records and I remember having feelings of envy
because not only was this new guy already doing what I wanted to do but he was good, and
he had that cool fucking name. So when I met him, I knew that he was someone that I could
learn from. And I did. I learned not just about editing but I also learned how to produce
records from him. I also learned the value of self-promotion from him. He was great at
coming up with ideas on how to make people talk about him. It usually meant challenging
someone talent to talent.
Do you know what happened to Omar
Santana? Why did he quit the Freestyle business for Hardcore/Techno genres? Because one of
his last Freestyle productions (maybe it was the last one?) was Back in tyme
(available on the compilation After Dark Freestyle vol.1) on your label. Once
again, he did an incredible editing work.
Im asking you this question
because many fans especially the Old School Freestylers wonder what happened to him.
Omar was always
into noise, loud chaotic noise. It was natural for him to go the way of Techno. Especially
since many feel that the editors were part of the inspiration for Techno. The harsh insert
style of editing was a predecessor to hard stabbing style of Techno. The other reason I
think Omar likes Techno is that he doesnt have to work with singers. Where the
singer will get credit for a songs success. In Techno its all about the
producer. And of course, the world of freestyle changed dramatically over the years. Omar
is the type of person that likes to reach a lot of people. You cant do that in
freestyle anymore.
I have to
respect all of them because we were all a part of an art that to this day goes unknown to
the public. It was truly a thankless job. We did it purely for the passion of it. Whenever
I talk about the editors I always find it strange that at the peak of our reign in this
business, the most important ones were all Latino and specifically from New York. Albert
Cabrera and Tony Moran who started it all, Omar Santana who everyone credits with pushing
the envelope whenever it got stale. And finally Chep Nuņez, rest in peace, was probably
the hardest working of us all. He was incredible as an editor and as a person.
How did you start your first edits?
When I was a DJ, I
was obsessed with taking my mixes to the next level. Since I didnt have any point of
reference, except for the Latin Rascals work on the radio and on records, I went and
bought a small Akai reel to reel and an Edit All edit block. I
also bought an Effectron digital delay. With these pieces of equipment I started mixing
onto the reel. Then I started experimenting, sometimes taking simple edits and playing
them onto a cassette so I could play that back and overdub back onto the reel. It was
crazy. Sometimes, because I was working with 1/4 inch tape running at 7 1/2 inches per
second, the edit tape would melt in the heat of my apartment. So after I figured out what
I wanted to do, I would have to re do it all over again from scratch before the tape could
melt.
I dont
edit any more. But the first piece of gear that I learned on was the Mac. I started out
with Performer on the first Mac ever released. They had one at Sync Sound. It used to
crash all the time. Louie Martinez was allowed to go in on the weekends when they were
closed and he would bring me in. There was a composer by the name of Chuck Hammer that had
a room there. On his equipment I created Corinas Out of control and
Jasmins On the loose. We had absolutely no idea what we were doing but I
ended up playing everything because I thought that this was the way that everyone was
doing it. I didnt know that everyone else was hiring professional keyboard players.
As far as editing goes, I dont do
it any more because its not worth the effort anymore. And the art has all but
disappeared. After a while I got sick of cutting so much tape and not being appreciated
for the incredible amount of hours that it takes to create those complicated patterns. I
decided that I would quit editing after Together forever. Thats the last
Berrios Beat I did. That was 11 years ago.
I have, however, experimented recently,
doing multiple edits in ProTools. I was inspired by the first Bad Boy Joe CD that came
out. So I did a Berrios Beat on computer, but I didnt tell anybody because I was a
little ashamed of doing it on a computer instead of tape. As far as Im concerned
youre not an editor if you cant cut tape. But thats because Im old
school. Still, Joe inspired me to give it a shot. And then I learned about a website
called Hip to The Game where all these fans of editing have kept the style
alive. There are editors from all over the world. And now, Joey Altura and his boys have a
website called EditsGoneWild.com. What theyve done is great because the
craft has survived through them. I like that. I produced a track for Safire titled,
Eyes of a Stranger. The Single version was never released but it features the
first Berrios Beat in 11 years, cut on ProTools. As far as I know, its never going
to be released.
Its funny that you are
talking about this site Editsgonewild.com (this is one of the best sites
dedicated to the work of editing) because I was talking the other day with some friends
about this site, and we thought that it would be cool to see some of never-released-before
productions or old productions you did on this site. For instance, Im sure that many
people would be delighted to hear the great Berrios beat of Eyes of the
stranger! Dont you think it could be a great idea?
I already
submitted that edit to the site called Hip to the Game.com. I actually
submitted it anonymously. But an editor that was from, I believe, Germany wrote that he
recognized the style and asked if it was me. That was cool. Thats how I learned
about all the other editors out there. He only thing that I noticed about many of the edit
works is that theyre not restricted by commercial structure. In other words, when we
edited, it always had to fall within the structure and style of the song we were hired to
edit. If the song was mellow the edits could me mellow. If the song was loud the edits
could be wild. So there were aesthetic considerations that the street editors dont
have to adhere to. So sometimes I hear incredible edits that have been jammed into a song
without a disciplined structure or form. That disciplined structure is what was hardest to
learn in the business because we were creating it along with the record producers as we
worked. You dont know the incredible amount of yelling and screaming we had to do
whenever a record company wanted to remove a new edit because they simply didnt
understand it. As a matter of fact, Omar and I were thrown off a job once because we
wouldnt change a mega medley we did for Mantronix. They said it was too crazy and we
said Fuck you. So they fired us and hired Chep Nuņez.
In
1986, you started your career in the music business as a DJ/mixer with a series of medleys
Bits & Pieces. How did you get involved on this project and why did you
accept this job?
Im probably not supposed to talk
about this but, when I was a young D.J., Bits and Pieces was the name of one
of the best bootleg mixes on vinyl. That and Deadly Medleys. When I met Norty Cotto he
suggested putting out a bootleg of one of my mix tapes and calling it Bits and
Pieces. I loved the idea so we did it.
Did you DJ to start off your career as
an editor and producer?
I wasnt aggressive enough to go
out and beg for a shot at playing in a club. I didnt get a club gig until I was in
the middle of working on Out Of Control. One of my After Dark Brothers
introduced me to James Streppone who owned a concession stand at the Whitestone Lanes
Bowling alley in Queens, New York. He wanted to throw a party at an old Rock palace called
LAmour East. They rented it to him for $1,000.00. He came to me and
asked me to become his partner. I turned him down because I wasnt interested in
running a club, but I introduced him to someone who was doing club promotions for Hot 103.
Together they decided to hire 12 of the hottest acts at that time. I still have the
original poster. This place had the biggest stage of any club youve ever seen. The
party was so successful that they opened LAmour up as a Dance club and I ended up as
the main DJ. Everyone loved performing on that stage. The place was huge.
On
the loose was the first record I ever produced. Actually, I forget which one came
out first but I produced Out of Control and On the loose at about
the same time. The first edit I ever did was with Omar on a record by a Rap artist called
Fat Larry. The song was called Tina Tina.
During the span of your career you have had the opportunity to produce or to work with famous Freestyle singers like Corina, Lisette Melendez, Charlie Rock, Coro, Rockell, George Lamond, Safire, etc. Any other artists that you would love to work with?
Corina and Lisette Melendez are
probably the most important people I worked with because we started out together. I gave
them both their first shot when I didnt know what I was doing, and eventually when
we did know what we were doing we all had the biggest records of our careers with each
other. I always wanted to work with the other Freestyle artists but I didnt get a
chance to work with them until after they had their hits. Its funny because they
always say that they wanted to work with me but didnt know how to ask. I guess
Im not very approachable.
Well, Ill share a secret with
you; Ive waited a few years before I decided to contact you. In fact, its
Bernie Rosenberg who pushed me to get in touch with you.
I always thought: thats
because you became so popular and respected in the Freestyle world over the years that
people (even artists) hesitated to disturb you. You stayed so humble and
discreet all those years that indirectly youve gotten a certain reputation because
of this respectability and discretion which certainly frightened many people from
approaching you. (Wink).
Im just
shy.
I dont really have any
guidelines. I like working with different singers, especially the established ones.
But as far as new artists go, I
dont really have any patience for stupidity so first and foremost they have to have
a professional attitude. Be on time, be prepared, that sort of thing. There have been many
sessions that Ive walked out on because I realized that the singer couldnt
sing or he/she wasnt prepared or the situation just wasnt right.
During your career as an editor you used nicknames such as Creativity, Homeboy & The Man before to finally opting for Carlos After Dark Berrios? What is the meaning of those nicknames and especially of After Dark?
Those were names given to me by
Producers or Executive Producers I edited or remixed for. We always have a good time in
the studio and the nicknames, I suppose, are a refection of the fun we had while working
together.
After
Dark is different because the name represents my street family. After Dark is a
brotherhood. Its where I come from.
Do you
disown those nicknames or do you simply really dont care about this Producers
choice? LOL.
The only name
that matters is After Dark because thats where I come from. The After Dark Crew.
Because I wanted to continue making
Freestyle records my way. I figured with my own label I could do whatever I wanted. I
started the record company with Will Socolov who used to own Sleeping Bag Records. He was
also partners with Todd Terry and Frankie Cutlass on their labels. At the time, R&B
and Hip Hop were starting to dominate radio. None of the record companies could justify
paying top dollar for a Freestyle record that probably wouldnt get radio play. So it
was my last effort to keep Freestyle on the radio. It didnt work so I shut down
after two years.
What is the most successful single that you produced on After Dark Records?
Promise me
your heart by Joei Mae. Written by Franc. Reyes, it was the only single that was
picked up by Priority Records for distribution.
Although you started to work with
Franc. Reyes in 1990 (on Together forever track interpreted by Lisette
Melendez), he has been very productive on many After Dark Records songs. How did you
meet him and why did you decided to work together?
One day Franc.
called me and asked if he could come over to write with me. Well, he came over that day,
and stayed for three years. We wrote a lot of songs before Together forever.
And then after it hit Franc. ended up writing 99% of the album.
Could you tell us who Franc. Reyes is?
He always stayed extremely discreet in the Freestyle business in spite of his talent and
fame.
Franc. was a
choreographer for Corina when I met him. When we started working together he was known for
his skill as a dancer and choreographer. But he loved writing songs. He was always good at
melodies but I taught him structure. The way Omar taught it to me. We had a good
chemistry, my tracks, and his lyrics and melody. I taught him structure and he taught me
about the Beatles. One or the other got us both publishing deals with EMI Music
Publishing. Im still not sure which.
Franc. has
moved on to making films. His first Movie Empire was released in December and
did well. The movie was filmed for 3.5 Million dollars and made close to 20 Million.
Thats an incredible profit margin for a movie that Hollywood didnt even want
to know how to market. It doesnt hurt that I have a song on the soundtrack.
Hes starting production on his next movie called The Ministers.
Unintentionally, has Franc. inspired
you or given you a bigger impulse (with the release of his 1st movie Empire)
to put all your forces in making movies and to embrace this new career?
I
remind our readers that you havent shot a movie yet.
Franc. and I
have a long relationship based partly on competition and mostly on respect for each others
work. He was incredibly supportive when I was at the top of my game. So its only
right that I support him now that hes at the top of his game. Im going to film
my first feature this year, thats a given. But what Franc. has accomplished will
definitely make it easier for me now.
How did the New School beat (that you created on Together forever by Lisette Melendez) come to mind? Do you know that you created one of the most popular genres of Freestyle music?
The specific
combination of the Sing Sing loop and my beats was the idea of Frankie
Cutlass. But Together forever was not the first record that I combined a loop
with my Freestyle beats. I did it first on Make noise. The difference between
the two was that Make noise was a DJ track and Together forever
was a song. Even though it turned out to be a very commercial record, I had a lot of
problems getting Together forever signed. No record company liked it and
dismissed it as just another Freestyle record. And when the record was finally picked up
by RAL/Columbia the first thing they wanted to do was remix it so that it would be more
radio friendly. They hired Tony Moran to do the mix. I wanted to die. Not because Tony did
a bad mix, but because it had nothing to do with what I was trying to do. So I fought
against that and any other mix. In the end, Andy Panda fought for the record to stay
untouched. Thats what hit.
My mistake Carlos, I forgot
Make noise! Why didnt you build Make noise as a song? Many
people think that Berrios New School genre was born with Together forever!
Make
noise was my experiment with samples at that time. I wanted to use every single
sample that I could think of over a beat. But every sample that I used means something to
me. From Planet Rock, which started it all, to Depeche Modes It doesnt
Matter, which always touched me with its hauntingly sad lyrics. Make
Noise wasnt structured like a regular song because I knew that I would never
get away with all those samples in a regular song. Plus that record was about the samples.
But what ended up happening was that Cory Robbins, the owner of Profile Records at that
time, changed his mind and wanted a lyric inserted in the track. Well I went in with
Tomax, who wrote the melody to a string arrangement that I did, and we recorded a version
with Nayobe, who was my girlfriend at the time. But because she was signed to Fever
Records, she couldnt get a release. Then Tomax brought me Lisette who I didnt
know and she sang the simple verse for $200.00. We didnt like each other very much
and I couldnt wait for the session to be over. Two months later Profile calls to let
me know that the record is a club hit and that booking agents were calling to hire the
group. I said what group? Its a DJ record! They said well put a group together other
wise youre going to miss the boat. So I called Lisette, who like I said I
didnt like very much, and asked her if she wanted to perform the record on stage.
She said she wasnt sure. She gave me a hard time. And what I said to her was,
look, I dont know what Im doing but we have an opportunity to make some
money and possibly make another record. So she agreed. And thats how we ended
up working together. She went from someone I didnt like, to someone that I care very
much for, and together, with Franc., we had a good run.
Freestyle is
freestyle. I learned that the hard way. As much as I wanted to try and experiment with the
genre I was never successful after the New School thing died down. You have to
remember, the style wasnt a gimmick, it was my style. It took years to cultivate it.
But once it hit, it became a gimmick and as far as Im concerned, it was the end for
that style. Over the years Ive taught myself how to produce everything from Rock to
Hip Hop. But Ive really relaxed the music thing. Its not that important to me
anymore. Im moving into the film world. I have a passion for all the technical
aspects of filmmaking.
Absolutely.
What is your personal definition of
Freestyle music?
I couldnt define it in words. But
I could do a track. (smiles)
What do you think of the present
Freestyle scene and market?
I dont
really follow it anymore. Im out of touch with the whole scene. Sometimes Ill
go to one of the web sites and hang out for a few days but I dont really have the
time anymore.
In the 80s, this music was called
Latin Hip-Hop. In your opinion, who named it first Freestyle
music?
I dont
know.
Do you think that this change of name
was a benefit for the music?
Obviously if
the name changed it was for a reason. What that reason is I dont know. But a name
doesnt make a style. The style makes the name. I learned that when we were thinking
about changing Lisettes last name to something more generic because we were aware
that her Latin last name might work against her. But then I realized that if she were to
have a hit record, it wouldnt matter what her name was. That name would work in
relation to the hit record. So we left her name alone.
What is your favorite Freestyle
genre(s) (Electro, New or Old School, Progressive Freestyle, etc.)? Why?
I like the new Electro stuff
thats coming from the south.
Could you be more specific? Any references to give us?
I occasionally hear songs that I like
but I have no idea who sings or produces them. The last song that I cared to find about
was, I do both Jay and Jane. I loved that record so much. I heard it when I
hung out in Orlando a few years ago and every time I heard it I wanted to battle on the
dance floor. And I did. I havent done that since Texas.
Its a
toss up between Tears may fall by TKA and Let me be the one by
Safire.
I might as well
confess here that I patterned the drums to Make noise after Tears may
fall. If you play them together, the beat is identical, except for the James Brown
loop.
I never really had one. When I was
coming up. There were so many doing incredible work. I was influence by all of them. But
my favorite radio mixers were The Latin Rascals.
Judy Torres, because she was the first.
She set the standard for all the female singers. All the girls wanted to sing like Judy.
George Lamond was definitely the best
male Freestyle singer ever, but theres a demo version of Give Your Love to
Me that features Frankie Cutlass singing lead, and had George Lamond, Chrissy
I-eece, and Marc Anthony singing adlibs at the end. Marc did an adlib that just sent
chills up your spine. We all knew that he had an amazing talent. Im still begging
Cutlass for a copy.
I think that Ive had so many
influences that it would be impossible to list them. Im still constantly influenced
by other people who do what I want to do. Now, its happening in the film world.
What would you change in the Freestyle
industry today?
Is there an
industry?
Dont you think that your
short reply risks to hurt many people, especially the fans? You seem to be very
disappointed by the industry?
Okay, since you
insist that I talk about it. Freestyle is no longer a part of the music industry.
Its a music thats looked down upon because the people that created it are
looked down upon. And what I mean by that specifically is the Latino. It was a racist
situation when I was doing it and its racist today. Let me give you an example.
Nothing bothers me more than when I stay up late at night and watch TV. There are
commercials for CD compilations for the 80s and now for the 90s that never
include one Freestyle record. And we had huge records in the late 80s and early
90s. But I know the reason why were not included. The reason is that MTV had a
policy to not play anything Black or Latino at that time. People like Russell Simmons
changed all that for the blacks but we didnt have anyone to step up to the plate for
us. So we were not included in MTVs driven pop culture. We filmed music videos for
our records but they were never played. Ever. So even though we had huge records, no one
knew what we looked like. So if you ask the average Joe if theyve ever heard
Let me be the one, chances are that theyll have heard the record. But
they wont know what Safire looks like because they never saw her on MTV. They
cant connect a face to the music. So as far as Im concerned, racism has kept
us out of pop culture. It minimized all the hard work that we did and kept us out of the
running for anything as Pop Cultural as the Grammy. Now, with Marc and Jennifer its
different because Ricky Martin changed everything. Now, the Latin Thing is an
accepted expression on MTV. But its too late for Freestyle because it is now seen as
music from the 80s.
Do you have any upcoming projects in
music?
No. I only
want to do music for my movies now. When the time comes, thats what Ill do.
I still want to do it. I want to tell
the story from the point of view that I expressed a moment ago. Its important that
everyone realize that most of what was considered pop music at that time was created by
us. Then it was taken from us. I really want to do that right. Which means I need a decent
budget. Galley Molina from the West Coast is doing one. Im in that one.
Where did this passion for Cinema come
from?
Ive always
loved movies. I just never dreamed that I might one day make one. But all it really takes
is the idea that you can. Then that drives you to how. Then that drives you to
when. And so on. Im past the how. Im up to the
when.
Right now my goal is to get in.
Its really like starting over again. The screenplay is the directors currency.
So I had to teach myself how to write. Its not easy and Ive had a hell of a
time doing it. But its finally coming together.
Is it true that you took some acting lessons during few years?
Yeah. When I realized that I was losing
interest in music, I reached for anything that I thought I might be able to learn from. I
was in class at the same time that I had the record company.
Why did you take those lessons?
For what I know, you want to be a director not an actor! Am I right?
I wanted to be an actor before I wanted
to direct. When I took class, I realized how humiliating it is to put your self in such a
vulnerable position. I never imagined that it would be that way. I had to re-evaluate how
I saw singers after that because to a certain extent, its the same thing. So I had a
chance to feel what its like to be on a stage in front of people; Butterflies in the
stomach, the whole nine. I had a lot of fun but it was humiliating. After two years of
that I picked up a video camera and started shooting.
I get my ass kicked in a movie called
Home Invaders starring Yancy Arias, the star of NBCs
KingPin. It hasnt been released yet. I did a few stage things.
Thats it.
I have no
idea.
Important? If
youre asking if theres anything that youll ever see the answer is no.
Although I still want to act I think that my place is behind the camera. I love the
challenge of it. I think that everything I do is important in the sense that I learn from
it. Every time I do something different I learn from it. If I dont think I can learn
from something, I wont do it. Acting is the most challenging thing Ive ever
done. I hope I can still fit it in somehow.
I love all kinds of movies. I watch
movies to match my mood. Or if I want to change my mood. I love movies that challenge you.
That makes you think. But I can also enjoy Austin Powers. I tell you though; the history
of movies is so interesting. I think I can study that for the rest of my life. The way
that modern cinema has settled into a pattern that was set by the maverick filmmakers of
the past. It just very interesting.
Do you have any particular message to give to the Freestyle community, and especially to your fans?
Keep hope
alive!!!
Anything else you want to talk about?
I think you
covered everything. Is there anything left to talk about? If there is just let me get a
cup of coffee first.
Okay. Have you finished your cup of coffee? Can we continue the interview I have another 50 questions to ask you. LOL.
Ha!
Well, this is the end of your
interview. Before leaving you to your duties, I just want to thank you for accepting this
interview. You know that this interview really meant to me.
And even if you have other priorities
now, I hope that one day you will come back to Freestyle music. Your fans will always be
here for you!
This is the
longest interview Ive ever done but I had a lot of fun. Thank You.
THE END